Why give?

Healthy kids

Raising healthy kids

Eat well and be active – good advice that you can help your children put into practice. 

young boy girl and father running outside

Healthy weight

Healthy habits – that  are important to achieving and maintaining a healthy weight – begin at home. 

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Father and daughter baking in kitchen

The kids are not alright

Learn how food marketing puts our children’s health at risk, in the 2017 Report on the Health of Canadians.

Join our fight

to ensure kids get the best start to healthy lives.

Fighting for healthy kids

Stop marketing to kids

Food and beverage companies bombard our kids with marketing. It’s time to fight back. Take action. Tell them our kids are not their business.

Join the fight
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