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Coordinator, VIP, Ride for Heart

Position: Coordinator, VIP, Ride for Heart
Reports to: Associate Manager, VIP, Ride for Heart
Department: Community Engagement
Location: Toronto, Ontario
Status: 8 Month Contract; Full-time

The Heart and Stroke Foundation

Life. We don’t want you to miss it.™ Saving moments. Funding breakthroughs. Saving lives.™

That’s why Heart & Stroke leads the fight against heart disease and stroke. Powered by donors and volunteers, we fund life-saving research and help Canadians lead healthier lives.

Heart & Stroke is a health charity active in communities across the country. We are sustained by the commitment and generosity of more than 100,000 volunteers and more than 1.4 million donors.

The Opportunity

The role of the Coordinator, VIP, Ride for Heart is to assist the Associate Manager in the effective delivery and development of the Ride for Heart VIP program. In this position, the incumbent will be responsible for initiating, developing and maintaining VIP Participant relationships to support fundraising for the VIP segment of Ride for Heart in 2018.Key responsibilities

Fundraising/Business Management: 

  • Meet fundraising revenue and business objectives through acquisition and stewardship plans
  • Provide superior customer service and develop solid relationships that lead to completion of Individual VIP fundraisers and retention of past VIP fundraisers
  • Successfully coach, enhance and motivate VIP participants to optimize fundraising efforts
  • Identify opportunities for growth of new VIP’s within existing relationships
  • Develop plans and support new acquisition of high-value teams
  • Assist Associate Manager in developing and managing appropriate plans, critical paths, and budgets for Ride VIP


  • Recruit and develop an appropriate mix of Ride for Heart VIP administrative and event volunteers to support program growth
  • Assist Associate Manager in liaising with internal stakeholders with business relationships necessary to support the Foundation
  • Build and maintain positive volunteer partnerships in support of the effective execution of program

Lateral Relationships:

  • Ride Marketing & Operations Teams- Coordinate VIP/Team riders event day needs

Business Operations: 

  • Assist Associate Manager in identifying and developing operational plans and tactics for growing community presence, fundraising and business relationships 
  •  Assist Associate Manager in developing plans and tactics for strengthening VIP relationships 

Accountability Dimensions:

  • Geographic region of Toronto/GTA
  • Fundraising revenue: > $1.3 M+ with high growth potential
  • Managing 1,000+ VIP participants, 10+ high-value teams
  • Relationships: 60+ clients
  • Competitive Challenge: complex
  • Internal relationships: marketing, event experience, corporate challenge 


  • College/University certificate/diploma


  • 2-3 years fundraising/sales experience with a proven track record of successful business relationships;
  • Experience in sales and/or account management within the not-for profit industry; 
  • Volunteer recruitment


  • Strong interpersonal skills; customer service; stewardship
  • Demonstrated ability to drive for results; build and maintain effective relationships
  • Verbal and written communication skills
  • Ability to plan and anticipate; problem solve and demonstrated sound judgment
  • Strong organizational skills; ability to prioritize and multi task 
  • Detail oriented 
  • Proficient PC skills with MS Office

Working Conditions

  • Own vehicle with ability to travel within GTA
  • During peak periods evening and weekend hours are required

If you have the qualifications and share our passion for our mission, we invite you to forward your resume and cover letter to

Please include the exact job title, including location, in the subject line of your email.

Candidates from diverse groups are encouraged to apply. We are committed to fostering an inclusive, barrier-free and accessible environment. If you have been contacted for an interview and require an accommodation due to disability to participate in the recruitment and selection process, please advise and we will work with you to meet your needs.

Learn more and get involved with Heart and Stroke at